A decentralised prediction market for crypto-native traders
Venue One is a non-custodial decentralised prediction market on the Algorand blockchain. Users take real-money positions on sports, eSports, finance, and events using USDC as collateral. Markets are binary — Yes or No — with crowd-driven price discovery shifting odds in real time. Smart contracts handle every transaction; the platform never holds user funds.
UX/UI Designer in a two-person team. I adapted the lead designer's desktop version into a fully responsive mobile experience, created animations for both desktop and mobile, and owned all social media creatives across the platform's market categories.
When Venue One was conceived, a platform for position trading on blockchain simply did not exist. We were building in a category with no precedent — combining two industries that are each, on their own, deeply complex and widely misunderstood. Blockchain carries a steep learning curve and an inherent trust problem; prediction markets demand real-time financial literacy and comfort with risk.
The challenge was not a technical one — it was a human one. How do you take two intimidating verticals and design a platform that feels simple, engaging, and transparent enough that any user can trust it, understand it, and use it intuitively — as if they'd been using it for years?
For traders on mobile, I adapted the lead designer's desktop version into a fully responsive mobile experience. The core design problem was clarity under complexity: users needed to understand their position, the market odds, and their exposure at a glance, without the interface demanding domain knowledge they might not have. I built the information hierarchy around transparency and trust — making every state of a trade legible, from entry through to resolution.
For the broader product, I designed all social media creatives for the platform's sports, finance, and events markets — creating a visual language that made complex market propositions feel immediate and accessible to a general audience.
Algorand transactions carry a confirmation wait of up to two minutes — a silent, feedback-free window that on a trading platform risks feeling like a failure state. I designed a playful looping animation to carry users through this wait, turning a potential trust-breaker into an engaging moment. Built in After Effects, specifically calibrated for mobile where dead waits feel longest.
I started with a period of immersion — reading extensively on prediction markets and blockchain transaction flows, interviewing stakeholders, and studying the desktop design as the primary reference for what needed to be communicated and in what order.
From there I mapped the information architecture: prediction markets surface a lot simultaneously, so the goal was to sequence the complexity rather than reduce it — deciding what was immediately visible, what required interaction, and what sat deeper. With the hierarchy set, I adapted the desktop design language into a single-column mobile structure in Sketch, tuning every component for touch. For the blockchain confirmation wait state, I built a looping animation in After Effects — turning the two-minute window into an engaging moment rather than a dead one.
